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Ah, Of Course… Strawberry FLAVOR
Kellogg’s Smart Start Strawberry Oat Bites promises “strawberry flavor in every bite”. And, well, technically that’s correct. Here is what the ingredient list reveals: Strawberry flavored crunchlets...
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Trix = Twizzlers + Flintstone Multivitamin + Corn Dust. Really.
I often joke that many “kids’ cereals” (an euphemism for neon-colored sugar puffs) are the nutritional equivalent of candy and a multivitamin. Upon sharing that observation on Twitter and Facebook...
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Why “Eat This, Not That!” Is Not “All That”
The Eat This, Not That! books, co-authored by Men’s Health editor-in-chief David Zinczenko and nutrition editor Matt Goulding, spawned from a popular monthly feature in Men’s Health magazine and...
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Nutrition Lies and the Lying Food Industries That Tell Them
Four of the biggest food industries — dairy, beef, soda, and cereal — will stop at nothing to sell their products, whether by downplaying negative health effects, making misleading claims, or simply...
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Fiber One’s Fiber Fallacies
In General Mills’ extensive product catalog, Fiber One is the health and wellness darling. What started out as a standalone cereal in 1985 is now an expanded line that includes bars, breads, brownies,...
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Big Food’s “Wholesome” Deception
Defined as “conducive to bodily health; healthful; salubrious,” the word ‘wholesome’ counts “nourishing” and “nutritious” among its synonyms. It appears Big Food is blissfully ignorant to these facts,...
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3 (More) Examples of Food Industry Deception
As with computer operating systems or software programs, it is imperative to consistently update your Big Food BS detector. Below, I decode three of the latest misleading declarations making the...
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2011: A Year to Remember (and Forget!)
It wasn’t until I started compiling stories for this post that I realized just how much had taken place this year on issues of food, agriculture, and nutrition. While by no means a definitive list, I...
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Kellogg’s Misleads And, Yes, Farmwashes
Time to check in with one of Big Food’s latest campaigns. In this instance, we turn our attention to Kellogg’s, which has rolled out quite the online defense of their various cereal lines. How do you...
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The 4 Biggest Nutritional Hoaxes
I believe the four foods and beverages below have enjoyed an unwarranted nutritional halo for too long. While not equivalent to soda and trans fat-laden fast food, they are nevertheless not the...
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